Walmart, Target Fatten Profits by Fattening Football Fans, Children

This recent Walmart "Game Time" ad colorfully promotes a party meal of:

• Red Baron Pepperoni Pizza, frozen
• Lay's or Doritos "Party-Size" Bag of chips
• Great Value Chicken Wings "Sections," frozen  
• Gatorade Sports Drinks, 8 20-oz bottles
• Velveeta (a "Pasteurized Recipe Cheese Product) 
• Nabisco Ritz Crackers, Oreo and Chips Ahoy! cookies in "Family-Size" packs
• M&M's Peanut Candies, 42-oz package
• Football-topped cupcakes

And Ro-Tel, canned tomatoes and green chilis (plus salt. calcium chloride, citric acid, and unidentified "spices") presumably to be mixed with Velveeta, and then dipped with Doritos chips.  

Walmart's fun "Game Time" meal is a time-bomb of salt, sugar, and fat cleverly engineered by industrial mega-corporations to maximize sales and profits.  

(For details, read  "Salt Sugar Fat" - Stunning Big Food Tactics to Hook, Trick, Harm Americans.) 

Problem is... that time-bomb will detonate in your body. In most countries, this highly-processed industrial-concocted "meal" would be viewed as an inedible morass of amped-up salt and sugar flavors. Disgusting fake food. 

This "meal" is guaranteed lethal to your health. A diet of salt, sugar, and fat, laced heavily with hundreds of chemicals...preservatives, fillers, emulsifiers, artificial colors and flavors... has been scientifically linked over and over to diseases including diabetes, heart disease, even cancers.  

A massive new study by the American Association for Cancer Research found that 25% of cancer diagnoses are directly related to "poor dietary habits" and "obese or overweight," usually stemming from poor diet and exercise.  

I don't mean to call-out Walmart as singularly responsible for ruining Americans' health. Most major U.S. food retail corporations are to blame for fattening profits by selling products that fatten customers.  

Take, for instance, this Target ad, which was wrapped around a late August "Back-to-School" promotion.  

The Target ad prominently pushes the big three of highly processed, intentionally addictive U.S. junk food favorites of children... Kraft macaroni & cheese, Coca-Cola soft drinks, and Doritos chips.  

Convenience foods for cheap prices.  At back-to-school time when time and money are scarce for lower-income parents.  

The solution?  Don't buy this junk.  And as much as possible, don't buy from corporate retailers who sell this junk.  Buy from farmer's markets and green grocers.  Buy from stores that specialize in higher quality products. In my neighborhood, that includes Sprouts, Whole Foods, and often, Trader Joe's.  

Remember..  Products that don't sell will be dropped by markets and ultimately discontinued by manufacturers.  And retailers with sale drops will respond by changing their product lines.

We, the consumers have all the power.  Let's use it to dump highly processed fake-foods from our football parties, from our childrens' palates, and from our tables.  

Let's use our power as consumers to take back our health.

Related Reading

"Salt Sugar Fat" - Stunning Big Food Tactics to Hook, Trick, Harm Americans

Soy Sauce Fakes: How to Avoid Industrial Corn-Syrup Soy Sauce

Taco Bell Salad: Why No Warning Label for Lethal Salt Content?

U.S. Food Supply Ranked Subpar to Other Major Nations

Attention Congress and USDA/FDA leadership: the U.S. tumbled embarrassingly into 21st place in OxFam's worldwide ranking of 125 nations' healthy, plentiful food supplies and policies. 

Iceland, Australia, most western European and all Scandinavian countries all scored well above the United States, which barely edged out Estonia, Slovakia, Hungary, Israel, and New Zealand.  

Oxfam's in-depth survey, taken from October through December 2013, tallied data on food reality worldwide using four categories. The U.S. ranked admirably in two categories, average in one, but fared shamefully low in one... 

Afford to Eat, or the price and price volatility of food - U.S. ranked 1st  overall in  food affordability, mainly because food prices nationally are extremely stable and relatively inexpensive.

Food Quality, or the availability of clean water and nutritious foods - U.S. ranked 4th overall in this category, despite ranking a painful  41st in access to clean drinking water. 

Enough to Eat, or hunger within the country - U.S. ranked 35th overall among 125 nations. Although few U.S. children were underweight due to lack of food, many are malnourished. 

Unhealthy Eating, or frequent consumption of non-nutritious foods - U.S. ranked 120th among 125 nations, indicating that U.S. eating habits are causing obesity and diabetes among Americans. 

These shocking results shout that most Americans have access to both healthy and unhealthy foods, and are choosing unhealthy foods for both adults and children.

The U.S. is ranked the fattest and most diabetic nation among all major countries. The U.S. populace ranks as healthier only than Saudi Arabia, Kuwait, Mexico, Fiji, and Jordan. in obesity and diabetes, two lethal health conditions.

Critics firmly believe that American health has plunged radically in recent decades due to the extreme prevalence in the food supply of fast and casual foods larded heavily with salt, fat, and sugar, and of industrial-manufactured "fake foods" riddled with salt, fat, sugar, chemicals, additives, fillers, and artificial flavors and colors.  

(Click here for "Salt Sugar Fat" - Stunning Big Food Tactics to Hook, Trick, Harm Americans.)

Why do Americans have extremely easy access (and thus, temptation) to unhealthy foods, especially when compared to the other 124 nations? 

One main reason: lack of political will in Washington D.C. to stand-up to corporate political donors and lobbyists in order to bring  the U.S. food supply up to international standards by mandating...

• Manufacturers to offer a higher percentage of food products with more nutritious and better quality ingredients
• Restaurants and fast food purveyors to eliminate and/or minimize purposely addictive levels of salt, fat, and sugar 
• Markets across the country to prominently display and emphasize a plethora of fresh, healthy products, rather than continue to exclusively push industrial-made chips, cookies, candy, ice creams, cereals, crackers, hot dogs, baked goods, frozen fare, etc, etc etc.

Congress, are you listening?  USDA and FDA leaders, are you there?  Are you working for the health of our nation, or for mega-corporate interests and your donors and political patrons?

Before answering that query, remember the warning of famed British historian and Oxford professor Arnold J. Toynbee (1889 - 1975) who observed and believed that the health of a nation is only as good as the health of its diet, and that a downward spiral in the quality of a nation's diet foretold a nation's cultural and political death spiral.

If unchecked, this U.S. tumble in Oxfam's data-driven survey of healthy diets around the world will be more than an embarrassment. This terrible tumble could be warning of a permanent downward spiral of our nation. 

Dieters as Profitable Yo-yos: Corporate Lures, Bamboozles

Americans have been bamboozled by leading diet corporations. Hookwinked. Tricked. Lured into bleeding endless streams of cash into the coffers of companies who profess to help us become healthier.  

Turns out top diet conglomerates don't want you to become lean. At least, not for very long... After all, once you're slim, you no longer need their pricey services. They lose a paying customer. 

So what's a clever, profit-hungry corporation based, in part, on the diet industry to do to bring once-chubby customers back?   Believe it or not, if you answered "Make 'em chubby again," you're correct.   

If you responded "Trigger yo-yo dieting instincts by igniting cravings for salt, sugar, and fat," you win the prize. 

Seriously... the corporate owners of several huge diet companies quietly also control major makers of ice creams, candy bars, junky breakfast cereals, mayonnaise, margarine, sausages, frozen pizzas, and all manner of fake, industrial-made foods.    

Once you graduate from chubby to lean or grow from lean to chubby, industrial fake-food corporations don't want to lose your business.  So they cynically diversify their portfolios to include both diet companies and junk food companies, and constantly lure Americans into unhealthy yo-yo- dieting, hence a continuous flow of hefty corporate profits.

Take Jenny Craig Inc, owned since 2006 by Nestle, which reported worldwide sales of $92 billion and profits of $10.6 billion in 2012.  Besides "weight management" company Jenny Craig, Nestle owns or controls hordes of less-than-healthy foods including:

• Dreyer's, Haagen-Daz (in U.S.), Drumsticks, and six other ice cream makers
• Baby Ruth, Butterfinger, Nestle Crunch, KitKat, 100 Grand, and many more candy bars
• Hot Pockets, DiGiorno frozen pizzas, Stouffer frozen entrees, Lean Cusine
• Trix, Cheerios, Golden Nuggets (in U.K.), Nesquik powdered chocolate drink

Consider SlimFast, maker of "meal option" shakes, snacks, and packaged foods meant to help people better manage their weight.  SlimFast was quietly acquired by Unilever in 2000.  Other food companies owned or controlled by Unilever include:

• Ben & Jerry's, Breyer's, Klondike, Popsicles, Fudgsicles, and Heartland lines that dominate European ice cream sales
• Hellman's and Best Foods mayonnaise and other products
• Country Crock, Brummel & Brown, Imperial, I Can't Believe It's Not Butter, and many other margarines
• Many European makers of mayonnaise, mustard, catsup, other condiments.

Weight Watchers was sold in 1999 to wealthy private investors, and went public in 2001. Half of Weight Watchers shares are controlled by a stealthy private equity firm, The Invus Group. Five of nine Weight Watchers Board of Director members are also key leaders of The Invus Group.  

While little is publicly known about Invus' client list, its website also describes a successful investment in and turn-around of Keebler, which was later sold to Kellogg.  Keebler is the largest cookie and cracker manufacturer in the United States. Among Keebler highly processed products are Cheez-Its and Wheatables crackers and eight varieties of Chips Deluxe cookies. 

Yes, Americans (and Europeans, too) have been bamboozled by some leading "weight management" corporations into believing that they have our health at heart. 

Lured  by advertising and enticed by store shelves, newly-lean food aficionados again buy and feast on foods rich in sugar, salt, and fat.  First a little, then a lot.  Candy bars, ice cream, cookies, cheesy crackers, junky cereals, mayonnaise, margarine, sausages, highly processed frozen fare... 

(Read "Salt Sugar Fat" - Stunning Big Food Tactics to Hook, Trick, Harm Americans.")

And so the yo-yo dieting cycle continues. Lean, chubby, lean, chubby.  And the same industrial food mega-corporations profit handsomely from both unhealthy sides of the cycle.  

Only the consumer gets hurt... financially and personally.  Hurt by their own human weaknesses and natural reactions.  Lured like a hungry mouse to a cheese-laden trap.   Seduced into an endless culinary cycle of temptation and guilt, binge and purge, sin and redemption. 

It's a brilliant bamboozle, worthy of the sharpest flim-flam artists in American retail history.  A type of bait-and-switch trick that's engineered to be nearly irresistible to a public enamored of its junk food habits. 

And as long as consumers continue to take the fake-food diet-industry bait, this destructive, greedy cycle will continue to flourish.